Films Kingston Ontario unveils a fascinating world, a mix of historic echoes and modern leisure, portray a vivid image of town’s evolving relationship with cinema. From the flickering pictures of early theaters to the immersive experiences of recent multiplexes, the story of movie in Kingston is one among adaptation, innovation, and unwavering ardour. This exploration delves into the center of Kingston’s film scene, uncovering its wealthy historical past, analyzing viewers preferences, and analyzing the way forward for this enduring artwork kind.
The journey begins with a deep dive into the cinematic panorama, tracing the origins of film homes and their profound affect on the native tradition. We’ll then look at the present gamers, offering a complete information to the theaters that mild up town’s nights. Following that, we will probably be analyzing the preferences of the viewers, the challenges confronted by unbiased filmmakers, and the methods they make use of to attach with moviegoers.
We are going to then look at the movie-going expertise, the position of movie festivals, and the way particular occasions improve town’s cinematic attract. Lastly, we’ll solid a look towards the long run, pondering how Kingston’s theaters will navigate the ever-changing tides of leisure.
Exploring the Cinematic Panorama of Kingston Ontario affords a glimpse into native movie tradition
Kingston, Ontario, a metropolis steeped in historical past, boasts a vibrant cultural scene, and its cinematic panorama isn’t any exception. From the flickering pictures of early silent movies to the high-definition experiences of right this moment, Kingston’s film theaters have mirrored the evolution of the artwork kind itself. The town’s movie tradition displays its distinctive character, offering leisure, fostering neighborhood, and contributing to the native economic system.
This exploration delves into the historic roots and present choices of Kingston’s cinema, showcasing its enduring enchantment to movie fanatics.
Historical past of Cinema in Kingston Ontario
The story of cinema in Kingston is a testomony to the enduring human fascination with shifting pictures. The earliest days of movie-going in Kingston had been characterised by makeshift theaters and touring exhibitions. These early venues, typically repurposed storefronts or neighborhood halls, supplied a novel type of leisure for a inhabitants keen for brand spanking new experiences.The primary devoted film theaters started to emerge within the early Twentieth century.
The Grand Theatre, which opened in 1902, initially served as a stay efficiency venue, however rapidly tailored to include movie screenings, reflecting the rising recognition of the medium. The introduction of nickelodeons, small storefront theaters that charged a nickel for admission, additional democratized entry to cinema, making it obtainable to a wider section of the inhabitants. These early theaters performed an important position in shaping the social material of Kingston, changing into gathering locations for residents and contributing to a way of neighborhood.
They supplied a shared expertise, fostering conversations and connections that transcended social boundaries.As cinema know-how superior, so did the theaters. The introduction of sound within the late Twenties revolutionized the movie-going expertise, and Kingston’s theaters rapidly tailored, putting in the mandatory gear to display “talkies.” This transition marked a brand new period for cinema, bringing with it a wave of recent audiences and increasing the scope of storytelling.
The structure of theaters additionally advanced, with grander and extra elaborate buildings changing the easier nickelodeons. These theaters, typically designed in Artwork Deco or different modern types, turned landmarks in their very own proper, reflecting the glamour and pleasure related to the flicks.Through the mid-Twentieth century, Kingston noticed the rise of bigger, multi-screen cinemas, catering to the rising demand for films.
These theaters supplied a wider collection of movies and accommodated bigger audiences. The evolution of cinema in Kingston displays broader traits within the trade, from the rise of Hollywood to the emergence of unbiased and art-house cinema. The town has at all times embraced innovation, adapting to new applied sciences and providing various cinematic experiences. The importance of those early film theaters lies not simply of their position as leisure venues, but additionally of their contribution to town’s cultural id.
They supplied a shared expertise, fostered a way of neighborhood, and mirrored the altering tastes and pursuits of Kingston residents.
Presently Working Film Theaters in Kingston Ontario
Kingston at the moment affords quite a lot of movie-going experiences, from mainstream blockbusters to unbiased movies. These theaters present a spread of facilities and cater to various preferences.Here is a desk detailing the at the moment working film theaters in Kingston, Ontario:
| Theater Title | Deal with | Showtimes | Particular Facilities |
|---|---|---|---|
| Landmark Cinemas Kingston | 1200 Princess St, Kingston, ON K7L 0C7 | Examine web site for every day listings | Reserved seating, concession stands, recliner seating, enhanced sound and film high quality. |
| The Screening Room | 120 Princess St, Kingston, ON K7L 1A9 | Examine web site for every day listings | Unbiased and art-house movies, cafe, licensed bar. |
Unbiased Movie Screenings and Artwork Home Cinemas in Kingston, Films kingston ontario
The presence of unbiased movie screenings and artwork home cinemas provides a singular dimension to Kingston’s cinematic panorama. These venues typically showcase movies that aren’t sometimes present in mainstream theaters, providing a platform for unbiased filmmakers, documentaries, and worldwide cinema. They domesticate a devoted viewers of movie fanatics who respect different views and inventive expression.These cinemas play an important position in fostering a vibrant movie tradition inside the metropolis.
They supply an area for vital dialogue, neighborhood engagement, and the appreciation of cinema as an artwork kind. The Screening Room, for instance, is a cornerstone of this scene, offering a venue for a various vary of movies and internet hosting particular occasions, corresponding to movie festivals and Q&A classes with filmmakers. These occasions create alternatives for movie lovers to attach, share their ardour, and increase their cinematic horizons.
The enchantment of those venues lies of their skill to supply a curated collection of movies that problem and encourage, fostering a deeper appreciation for the artwork of cinema. They provide a refreshing different to the mainstream, offering an area for unbiased voices and a richer, extra various film-going expertise.
Inspecting the Recognition of Blockbusters versus Unbiased Movies in Kingston Ontario gives perception into viewers preferences: Films Kingston Ontario

Kingston, Ontario, a metropolis steeped in historical past and tradition, boasts a vibrant movie scene. Inspecting the viewing habits of its residents reveals a captivating interaction between mainstream blockbusters and the extra area of interest choices of unbiased cinema. Understanding these preferences, the demographics driving them, and the challenges confronted by distributors gives beneficial perception into the native movie panorama. This evaluation will delve into the forms of movies that dominate the Kingston field workplace, the obstacles unbiased filmmakers encounter, and the advertising methods that form viewers decisions.
Figuring out Movies That Draw the Largest Crowds in Kingston Ontario
The film theaters in Kingston, like these in lots of North American cities, are sometimes dominated by large-budget, broadly marketed blockbusters. These movies, sometimes that includes established franchises, superhero narratives, or animated options with broad enchantment, constantly appeal to the biggest audiences. This recognition stems from a confluence of things, together with intensive advertising campaigns, readily recognizable mental property, and a give attention to visible spectacle.
The demographics that assist these movies are various, spanning numerous age teams, although youthful audiences, households with kids, and people looking for escapism are sometimes essentially the most prevalent.The success of blockbusters in Kingston is fueled by a number of key parts. First, the intensive advertising budgets of main studios guarantee widespread consciousness. Trailers are launched months prematurely, plastered throughout tv, on-line platforms, and social media.
The campaigns typically goal particular demographics with tailor-made messaging, maximizing attain and affect. Secondly, the pre-existing familiarity with the supply materials – be it a comic book guide, a novel, or a earlier movie – gives an on the spot draw. Audiences are already invested within the characters and storylines, making the movie an occasion they do not need to miss. Lastly, the cinematic expertise itself is a major issue.
Blockbusters typically prioritize visible results, sound design, and motion sequences, making a fascinating and immersive expertise that’s finest loved on the large display.The monetary implications of this are vital. Based on knowledge from the Movement Image Affiliation, world field workplace income for blockbuster movies constantly outstrips that of unbiased movies by a substantial margin. For instance, a significant superhero movie can simply gross a whole lot of tens of millions of {dollars} worldwide, dwarfing the income generated by even essentially the most profitable unbiased releases.
In Kingston, this interprets to packed screenings, sold-out showings, and a constant move of income for the native theaters. This additionally impacts the forms of movies native theaters usually tend to prioritize, favoring releases that assure a powerful return on funding.
Challenges Confronted by Unbiased Movie Distributors in Securing Screenings in Kingston Ontario
Unbiased movie distributors face vital hurdles in securing screenings in Kingston. The dominance of main studios and their blockbusters creates a extremely aggressive setting. Restricted display area, the choice of theater house owners for movies with assured field workplace success, and the logistical challenges of selling and distribution all contribute to the difficulties unbiased movies encounter. Overcoming these obstacles requires strategic planning, artistic advertising, and a willingness to discover different distribution strategies.One of many major challenges is the restricted variety of screens obtainable.
Theaters have finite capability, they usually should make decisions about which movies to point out. Blockbusters, with their confirmed observe document, typically take priority. This leaves unbiased movies competing for a smaller slice of the pie. Moreover, theater house owners typically prioritize movies with established advertising campaigns and model recognition, making it tougher for lesser-known unbiased movies to achieve a foothold.One other impediment is the price of distribution.
Securing a large launch, together with promoting, prints, and transport, might be prohibitively costly for unbiased distributors. The budgets obtainable to unbiased filmmakers are sometimes a fraction of these of main studios, making it tough to compete on a degree enjoying area.Potential options contain a multi-pronged strategy. Unbiased distributors can construct relationships with native theaters, emphasizing the inventive advantage and potential viewers enchantment of their movies.
They’ll additionally discover different distribution fashions, corresponding to on-line streaming platforms, video-on-demand companies, and neighborhood screenings. Partnering with native arts organizations and movie festivals may increase consciousness and generate buzz. One other strategy is to focus on particular area of interest audiences inside Kingston, specializing in movies that cater to specific pursuits or demographics. This will contain collaborating with college movie societies, cultural teams, or specialised movie golf equipment.
Evaluating Advertising Methods: Main Studios vs. Unbiased Filmmakers
Advertising performs an important position within the success of any movie. Nevertheless, the methods employed by main studios and unbiased filmmakers differ considerably, reflecting the disparity in sources and goals. The next checklist compares and contrasts these approaches.
- Price range: Main studios have large advertising budgets, permitting for intensive promoting campaigns throughout numerous media platforms. Unbiased filmmakers sometimes function with considerably smaller budgets, requiring them to be extra resourceful and cost-effective.
- Attain: Main studios goal for broad, world attain, concentrating on mass audiences. Unbiased filmmakers typically give attention to area of interest audiences and particular demographics, tailoring their messaging accordingly.
- Promoting: Main studios make the most of a variety of promoting channels, together with tv commercials, print advertisements, on-line banners, and social media campaigns. Unbiased filmmakers typically rely extra on social media, word-of-mouth advertising, movie festivals, and public relations.
- Public Relations: Main studios leverage public relations to generate media protection, together with interviews with actors, press junkets, and red-carpet premieres. Unbiased filmmakers typically depend on grassroots efforts, corresponding to contacting native media shops and constructing relationships with movie critics.
- Distribution: Main studios have established distribution networks, making certain extensive theatrical releases. Unbiased filmmakers could battle to safe theatrical distribution, typically counting on movie festivals, restricted releases, and on-line streaming platforms.
- Concentrating on: Main studios use knowledge analytics to focus on particular demographics with personalised promoting. Unbiased filmmakers typically depend on neighborhood engagement and focused social media campaigns.
- Model Recognition: Main studios typically leverage established manufacturers and franchises, offering on the spot recognition. Unbiased filmmakers should construct model consciousness from scratch, emphasizing the distinctive qualities of their movies.
Unveiling the Film-Going Expertise in Kingston Ontario delivers a take a look at the client journey
The movie-going expertise in Kingston, Ontario, is a multifaceted journey, a mix of anticipation, enjoyment, and memory-making. From the second a patron decides to see a movie to the ultimate credit rolling, numerous parts contribute to shaping their total satisfaction. This expertise extends past merely watching a film; it encompasses the setting, the benefit of entry, and the general worth proposition supplied by the native cinemas.
Widespread Components of a Optimistic Film-Going Expertise
Making a constructive movie-going expertise is crucial for cinemas in Kingston to thrive. It requires consideration to element, from the bodily setting to the standard of the presentation.
- Comfy Seating: The consolation of the seating is paramount. This consists of plush, well-maintained seats with ample legroom. Reclining seats have gotten more and more standard, enhancing the general rest issue and permitting viewers to totally immerse themselves within the cinematic expertise. Think about the latest renovations at Landmark Cinemas 10 Kingston, the place many screens have upgraded seating.
- Sound High quality: Immersive audio is essential. This entails high-quality sound programs that ship clear dialogue and impactful sound results. The exact calibration of audio system is crucial to create a really enveloping expertise. Dolby Atmos and comparable applied sciences are extremely wanted by audiences.
- Image High quality: Excessive-definition projection and brilliant screens contribute considerably to visible enjoyment. Crisp, clear pictures improve the storytelling and draw viewers into the narrative. Cinemas should frequently keep their projection gear and display surfaces.
- Concessions: The supply of quite a lot of meals and beverage choices is a major issue. This consists of traditional film snacks like popcorn and sweet, in addition to extra various choices to cater to completely different tastes. Fast and environment friendly service on the concession stands can also be essential to attenuate wait instances.
- Cleanliness: Sustaining a clear and tidy setting, together with restrooms and auditoriums, is essential. This contributes to a constructive notion of the cinema and enhances the general enjoyment of the expertise.
Ticket Buying Choices in Kingston Ontario
The comfort of buying tickets is a major consider attracting and retaining moviegoers. Cinemas in Kingston provide a spread of choices to cater to completely different preferences and technological consolation ranges.
- On-line Reserving: On-line ticketing is a broadly used and handy methodology. Clients can simply browse showtimes, choose seats, and buy tickets from the consolation of their houses or on the go. This additionally permits for pre-ordering concessions.
- In-Particular person Purchases: Buying tickets on the field workplace stays a viable possibility, particularly for many who choose face-to-face interplay or could not have entry to on-line reserving.
- Cellular Ticketing: Cellular apps and digital tickets have gotten more and more standard, providing a seamless and paperless expertise.
- Reductions and Promotions: Cinemas ceaselessly provide numerous reductions and promotions, corresponding to pupil reductions, senior reductions, matinee pricing, and loyalty packages. These promotions could make movie-going extra reasonably priced and encourage repeat visits. Landmark Cinemas and Cineplex frequently provide these promotions.
Impression of On-line Opinions and Rankings on Moviegoer Selections
On-line evaluations and rankings have turn out to be a robust pressure in shaping shopper habits, together with film decisions. The benefit with which audiences can entry and share their opinions has considerably influenced the decision-making course of.
Whereas Kingston, Ontario affords a stable collection of movie experiences, moviegoers generally search a greater diversity. For these exploring choices, even outdoors their quick space, the seek for the “finest” cinema can lead them elsewhere. Maybe a comparability to the best vue cinema leamington spa gives a helpful benchmark. Finally, residents of Kingston, Ontario have their very own expectations.
“Phrase-of-mouth advertising, amplified by the web, is extra influential than ever,”
reflecting the shift in shopper habits. Platforms like Rotten Tomatoes, IMDb, and Google Opinions present available details about movies, influencing potential viewers. Optimistic evaluations and excessive rankings can considerably enhance a movie’s recognition and field workplace efficiency, whereas detrimental evaluations can deter audiences. The immediacy of this suggestions loop means cinemas and distributors should be aware of public notion.
For instance, a movie with a excessive ranking on Rotten Tomatoes is extra more likely to appeal to a bigger viewers in Kingston. This emphasizes the significance of selling, public relations, and total movie high quality in driving success.
Investigating the Impression of Movie Festivals and Particular Occasions on Kingston Ontario’s Film Scene reveals the cultural significance
Kingston, Ontario, a metropolis steeped in historical past and identified for its vibrant arts scene, advantages considerably from the presence of movie festivals and particular film occasions. These initiatives not solely improve the cinematic panorama but additionally contribute to the cultural richness of the neighborhood, offering platforms for each established and rising filmmakers whereas fostering a deeper appreciation for the artwork of filmmaking amongst native audiences.
The affect extends past mere leisure, shaping neighborhood id and providing distinctive alternatives for social interplay and cultural change.
Movie Festivals’ Enrichment of Kingston’s Film Scene
Movie festivals play an important position in enriching Kingston’s film scene by providing a various vary of movies that may not in any other case be obtainable to native audiences. They supply a platform for unbiased movies, documentaries, and worldwide cinema, broadening the scope of movie appreciation past mainstream blockbusters. These festivals act as cultural hubs, facilitating conversations and interactions between filmmakers, movie fanatics, and the broader neighborhood.
Whereas Kingston, Ontario, affords its personal cinematic experiences, the choices within the metropolis usually are not at all times as intensive as these discovered elsewhere. For a broader choice, one would possibly contemplate exploring options, such because the choices at vue cinema fulham , identified for its various programming. Finally, the film scene in Kingston, Ontario, continues to evolve, adapting to the preferences of its native viewers.
The presence of such occasions contributes considerably to town’s repute as a cultural vacation spot, attracting guests and boosting the native economic system.
- Movie festivals present an important venue for showcasing unbiased movies. They supply an area the place these movies, typically made on smaller budgets and with much less mainstream enchantment, can discover an viewers. This publicity is essential for unbiased filmmakers to achieve recognition and construct their careers.
- They promote a broader appreciation of cinema by providing a various vary of movies from completely different genres and cultures. This publicity helps to coach audiences about numerous filmmaking strategies, narrative types, and cultural views.
- Movie festivals foster a way of neighborhood amongst movie fanatics. They create alternatives for folks to return collectively to share their ardour for cinema, attend screenings, take part in Q&A classes, and community with filmmakers and different movie lovers.
- They contribute to the native economic system by attracting guests to Kingston. Movie festivals typically draw attendees from outdoors town, who spend cash on lodging, meals, and different native companies, thus supporting the economic system.
Particular Film Occasions and Themed Screenings in Kingston Ontario
Past movie festivals, Kingston hosts numerous particular film occasions and themed screenings that improve the movie-going expertise and create a singular ambiance. These occasions typically cater to particular pursuits, providing one thing for everybody from traditional movie aficionados to followers of recent blockbusters. They supply alternatives for social interplay and create memorable experiences that stretch past the standard cinema go to.
- Midnight Screenings: Midnight screenings of cult classics and horror movies appeal to a devoted viewers looking for a singular and immersive expertise. These late-night showings typically embrace viewers participation and themed decorations, making a energetic and interesting ambiance.
- Out of doors Film Nights: Through the hotter months, out of doors film nights are a well-liked approach to get pleasure from movies underneath the celebs. These occasions typically happen in parks or public areas, offering a relaxed and communal viewing expertise.
- Themed Screenings: Themed screenings, corresponding to film marathons or screenings targeted on particular administrators or genres, cater to specific pursuits and supply a possibility for deeper engagement with the movies. These occasions typically embrace discussions, Q&A classes, and associated actions.
- Movie Collection: Native cinemas would possibly arrange movie sequence that target particular themes, corresponding to social justice or environmental points, which permits viewers to discover these subjects via the lens of cinema.
Movie Screenings as Group Turbines
Movie screenings have the potential to be highly effective community-building instruments. By integrating movie with different actions, native organizations can create occasions that foster social connections, promote dialogue, and lift consciousness about essential points. These initiatives leverage the ability of storytelling to convey folks collectively and create a way of belonging.An instance of a profitable native initiative is the Kingston Movie Society’s partnership with area people facilities.
The Kingston Movie Society would possibly arrange screenings of movies that handle social points, adopted by discussions facilitated by native specialists or neighborhood leaders. This strategy permits the movie to function a catalyst for dialog and motion. This may be a movie screening paired with a fundraising occasion for an area charity, corresponding to a screening of a documentary about homelessness adopted by a donation drive for an area shelter.
The movie gives an emotional connection to the problem, encouraging viewers to take motion and assist their neighborhood.
Surveying the Way forward for Film Theaters in Kingston Ontario explores potential traits

The movie show panorama in Kingston, Ontario, is poised for transformation. The rise of streaming companies and evolving viewers expectations current each challenges and alternatives. Understanding these dynamics is essential for theaters to thrive within the years to return, making certain they continue to be a vibrant a part of town’s leisure ecosystem.
Impression of Streaming Providers and On-line Leisure
The proliferation of streaming platforms like Netflix, Crave, and Disney+ has essentially altered how folks eat films. This shift presents a major problem to conventional film theaters in Kingston. Shoppers now have on the spot entry to an enormous library of content material, typically at a decrease value than a single film ticket, eliminating the necessity to depart their houses. The comfort and accessibility of streaming, coupled with the growing availability of high-quality residence leisure programs, are impacting movie show attendance.
This pattern necessitates that theaters adapt to stay related and aggressive.The affect extends past mere competitors; it is about redefining the worth proposition of the movie-going expertise. Theaters should differentiate themselves by providing one thing streaming can’t replicate: the communal expertise of watching a movie on an enormous display with high-fidelity sound, free from distractions. Furthermore, the benefit of entry to pirated content material via numerous on-line platforms provides one other layer of complexity to the challenges dealing with the trade.
Approaches for Attracting Audiences
To fight the challenges posed by streaming and on-line leisure, film theaters in Kingston have a number of strategic avenues to discover. These approaches might be broadly categorized into premium experiences, enhanced companies, and distinctive programming.
Whereas Kingston, Ontario, affords a vibrant movie scene, the way forward for cinema is at all times evolving. Anticipation builds for brand spanking new cinematic experiences, with developments just like the deliberate vue cinema livingston 2026 sparking curiosity. Finally, the will for high quality film experiences stays fixed, making the evolution of film choices in locations like Kingston a captivating pattern to observe.
- Premium Experiences: This entails investing in superior viewing environments. This consists of upgrading to laser projection programs for brighter, extra vivid pictures, and implementing Dolby Atmos or comparable immersive audio applied sciences. Offering luxurious seating, corresponding to absolutely reclining chairs, and providing in-theater eating experiences additional elevates the premium providing.
For instance, Cineplex in different places have already applied these applied sciences, exhibiting the demand and success of such premium choices. - Enhanced Providers: Enhancing the general buyer expertise is paramount. This consists of streamlining the ticketing course of via on-line reserving and cellular apps, providing loyalty packages with unique advantages, and offering a greater diversity of concessions, together with connoisseur meals and alcoholic drinks.
For instance, some theaters have partnered with native eating places to supply pre-ordered meals that may be loved throughout the film. - Distinctive Programming: Diversifying content material past mainstream blockbusters is essential. This will embrace screening unbiased movies, documentaries, and overseas movies, in addition to internet hosting particular occasions corresponding to movie festivals, themed film nights, and stay performances.
For instance, some theaters are already experimenting with stay streaming of opera, ballet, and live shows, increasing their enchantment past conventional moviegoers.
“The way forward for film theaters in Kingston hinges on their skill to supply a compelling, differentiated expertise that goes past merely exhibiting a film. Theaters that embrace premium applied sciences, curate distinctive programming, and give attention to distinctive customer support will probably be finest positioned to thrive within the face of streaming competitors. The communal side of movie-going will stay a powerful draw, however theaters should actively domesticate that sense of neighborhood and supply a worth proposition that’s clearly superior to the comfort of watching at residence.”*Movie Business Analyst, Dr. Eleanor Vance, Queen’s College*.
Last Evaluate
In conclusion, the story of films Kingston Ontario is a testomony to the enduring energy of cinema. From its humble beginnings to its present vibrant state, town’s relationship with movie has been one among fixed evolution. The theaters proceed to evolve, providing modern experiences and catering to various tastes. Whether or not you are a historical past buff, a movie fanatic, or just in search of an amazing evening out, Kingston’s film scene has one thing to supply.
As know-how advances and viewers preferences shift, one factor stays sure: the magic of films will proceed to mild up the nights in Kingston for generations to return.
Detailed FAQs
What are the very best methods to seek out film showtimes in Kingston Ontario?
The simplest approach to discover showtimes is by visiting the web sites of the native film theaters. You may also use on-line platforms like Google or devoted film itemizing web sites and apps that combination showtimes and will let you filter by location.
Are there any reductions obtainable for film tickets in Kingston Ontario?
Sure, reductions are sometimes obtainable. Examine for matinee pricing, pupil reductions, senior reductions, and loyalty packages supplied by the theaters. Some theaters additionally provide particular promotions on particular days or for sure forms of films.
What sort of concessions are sometimes obtainable at film theaters in Kingston Ontario?
Count on the standard movie show fare: popcorn, sweet, comfortable drinks, and generally sizzling meals objects like pizza or nachos. The precise choices differ by theater.
Are there any unbiased or artwork home cinemas in Kingston Ontario?
The supply of unbiased cinemas fluctuates, so it is best to test present listings. These cinemas sometimes provide a wider vary of movies, together with unbiased, overseas, and traditional films.
How can I discover out about particular film occasions, like movie festivals or out of doors screenings, in Kingston Ontario?
Examine native occasion listings, neighborhood web sites, and social media pages for the theaters and film-related organizations. The town’s tourism web site may present data on movie festivals and particular occasions.